The Coach's Fatal Mistake? Challenging The Executives and the Infallible Leadership Tier

Iturns out Ruben Amorim could survive defeat by Grimsby. He weathered losing a crucial continental showpiece versus one of the worst Spurs sides in living memory. He withstood home defeats to West Ham and Wolves, finishing 15th, the tactical inflexibility, laying waste to some of the club’s most promising homegrown talent, a poor winning percentage, labeling the squad the poorest in Manchester United history. But there was a single opponent with whom Ruben Amorim would not be allowed to engage. If you challenge the sporting director, you had better succeed.

Regrettably, similar to numerous top-flight right-back during Blackburn Rovers' championship campaign, the coach came at Jason Wilcox and seems to have failed. Even the most casual observer will notice the irony here: a coach who often railed at his players for failing in one-on-one duels succumbing when confronted by the intense pressure and formidable presence of one of England's top division's most intimidating sporting directors.

And frankly, this whole bruising episode appears to portray Jason Wilcox in a whole new light. It may have been easy, based on his brief stint in a similar role with the Saints, to regard Jason Wilcox as merely a functionary within the club's structure: an individual who owed his position as much to his friendship with ex-colleague Omar Berrada as any verifiable talent. How wrong we all were. In brilliantly outsmarting United’s feted manager, as he outmanoeuvred the hapless a previous executive earlier, Jason Wilcox has proved himself as one of football's true generals: a strategic mind that United’s mid-table rivals will now be justifiably concerned.

The Tactical Conflict Over Formation and Ideology

For example, it was the director , after being involved in the leadership that hired the rigid 3-4-3 advocate Amorim originally, was instrumental in attempting to convince Amorim to ditch his beloved formation. Unsurprisingly, these entreaties met a certain resistance. But perhaps these judgements carry more weight when issued by a man with the unimpeachable soccer background of Jason Wilcox, a veteran of international appearances and a contributor to a title-winning side from 31 years ago.

Maybe eventually Jason Wilcox may be persuaded to explain his thought processes to the rest of us. Maybe one day questions may arise regarding why the coach is departing with full compensation, with no penalty clause activated. But Jason Wilcox seldom speaks in public, and with very good reason. The real thinkers of this sport – individuals such as him – simply operate on a plane exceeding our prosaic understanding. If he ever did speak, probably we would perceive is a series of ultrasonic blips and four-dimensional whirring. Desiring an explanation is not quite equivalent to being ready to receive.

The INEOS chief reportedly suggested playing Bryan Mbeumo in a defensive role.
The club's co-owner reportedly suggested playing Bryan Mbeumo in an unfamiliar defensive position. Image: Getty Images

The Supreme Authority Behind the Throne

Naturally, by focusing our attention on Jason Wilcox we overlook the true genius behind the modern United throne. The director is, after all, simply carrying out the directives of his ultimate line manager Sir Jim Ratcliffe, who in private has emphasized his desire for a four-man defense. It is reported, the owner has also proposed deploying the forward as a right wing-back. The owner is eager for United to adopt data science and metrics. According to ESPN, during a leadership summit early in his investment, he declared that the team's approach of play “shall be determined in this room”.

After all, Ratcliffe is a specialist in this technical footballing stuff, leveraging his previous experience in petrochemicals and yachting. Above all he remains immensely wealthy, and it is known, the rich are superior: more insightful, more wise, strategically brilliant, simply better. Whom else could one trust to oversee an enlightened programme of austerity, the construction of a modern arena that appears a lot like someone’s leftover knitting, the signing of a new striker?

The Modern Football Hierarchy: Executives Over Coaches

This represents a shift that is becoming prevalent at the elite levels football. Historically, clubs foolishly entrusted big footballing decisions to low-level employees like managers, talent spotters – players themselves. Maybe previously feasible for a young, innovative manager with a philosophy and energy to join a club and implement their plan through to completion. Yet how many businesses have such individuals established? What number of large-scale layoffs have they overseen? Better by far to place the real power where it belongs: the leadership tier, the open-necked shirt brigade, the individuals with impressive LinkedIn profiles. Better by far to determine the tactics by the directors and appoint a coach who can tailor their methods to suit. If managers were formerly chefs, they are now more akin to delivery personnel: not really creating the product, but still ultimately answerable if it arrives cold or leaks out to meet standards.

Nowadays, a coach's role has become not about crafting the philosophy and more about marketing it: the receptionist of the operation, the public face for a club they have minimal power to change. Enzo Maresca leads a team of literal children into the Champions League and wins two medium-sized trophies, and effectively is dismissed for talking. Wilfried Nancy sees his standing damaged whereas the people who appointed him continue to make errors another day.

The Neoliberal Football: Responsibility for the Few

And possibly in a small way this represents neoliberalism in action: the elevation of a gilded elite who can never be wrong, whose decisions remain untouchable, whose errors can invariably be resolved by sacking without justification. Appoint the 3-4-3 coach only to dismiss them for using too much that system. Hire the process guy and then discard him for taking too long. And above all show gratitude; for your modest increases in ticket costs, for your new summer signings, for the reality that the grownups – regardless of their expertise – remain in control.

Dr. Sheena Castro DVM
Dr. Sheena Castro DVM

Cloud architect with 10+ years of experience in designing scalable solutions.